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THE POWER OF DIGITAL ASSETS

In today’s society we all know that the digital platforms we use have value. For the businesses that leverage these platforms and the internet, understanding the concept of Digital assets has become even more important.

Digital Assets in the context of Digital Marketing

When digital assets are brought up currently, they can be easily related to the idea of cryptocurrency or bitcoin. In the context of this article Digital assets can be looked at as more of a property value of Digital marketing and the resources owned by and connected to businesses and entrepreneurs for the purpose of branding.

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